W. Alex Coley



O: +1 904 363 9002
E: ac@naihallmark.com

W. Alex Coley, Co-Founder NAI Hallmark

W. Alex Coley is Co-founder of Hallmark Partners, and is a well recognized thought leader in the US commercial real estate sector. He is a stalwart of the Jacksonville business community and is actively involved in each aspect of the company’s business including development, brokerage and property management. Hallmark’s premier urban project is the $40 million 220 Riverside mixed-use apartments/retail project and adjacent Unity Plaza, Jacksonville’s premier ‘central park’ and the new gateway to downtown Jacksonville. Mr. Coley is credited with a decade-long effort to spark the revitalization of downtown Jacksonville’s Brooklyn neighborhood.

Mr. Coley has been involved in the commercial real estate industry since 1977 and was previously associated with Wilson Development Company. This Jacksonville, Florida-based real estate development company operated commercial and residential properties in various southeastern cities. Mr. Coley was involved in all aspects of developing and managing a portfolio of over one and one-half million square feet of office and light industrial space.


National Association of Industrial and Office Properties (NAIOP of Northeast Florida Chapter)
– Chapter President (1993)
– National Board of Directors
– National Executive Committee
Institute of Chartered Financial Analysts (CFA)


Jacksonville Chamber of Commerce
Guardians of Dreams
Greater Jacksonville Cultural Council
Trustee at Jacksonville’s Museum of Science and History (MOSH)
Jacksonville Unity Plaza


Havard University | Cambridge, MA
Harvard Business School
Executive Education Program, Real Estate

University of North Florida | Jacksonville, FL
Coggin College of Business
Bachelor of Arts, Banking and Finance